With the global economy seeing early signs of recovery, businesses are now looking at IT to create value and become more agile to create differentiation in a highly competitive marketplace.
For IT organizations, this creates...»
In most enterprises business strategy is still developed using a highly structured, sequential approach similar to the waterfall model for software development. The process typically goes something like this:
- An attractive market opportunity is identified
There is no doubt that one of the ways that big data drives business monetization is by understanding customer experience. However there is a large delta between data visualization about customer behavior and using...»